Beauty For Real

Bronze + Glo Highlighter

Cocoa Cabana to bronze and Hi-Tide to highlight. This long-wear, cream-to-powder formula blends into the skin rather than sitting on the surface for a natural-looking glow and weightless finish. Wear...

Finish Line

Highly pigmented, 24-hour-wear waterproof formula that is transfer-resistant. Trust Finish Line to stay put, no matter what.Advanced ultra-precise brush tip with flexible bristles come together in a...

Golden Hour + Mascara

Each shade is packed with the highest quality ingredients creating a texture so buttery-soft and creamy they can be applied and layered with both fingers or brushes in infinite ways for an...

Golden Hour Eyeshadow Palette

Top, left to right: Reflection, Solstice, Ablaze, Golden Ray. Bottom, left to right: Pink Sands, Horizon, Infinite, Shadow. Inspired by the illuminating light from the golden rays of the sun, this...

Lip Cream + Color

Highly pigmented with a rich creamy texture that feels soft and light on the lips while delivering high impact, intense color. The creamy buttery soft texture is from cupuacu butter that is...

Lip Cream + Color - BFR-LC-AT

Highly pigmented with a rich creamy texture that feels soft and light on the lips while delivering high impact, intense color. The creamy buttery soft texture is from cupuacu butter that is...

Lip Gloss + Shine - S002003B002511P000023V008

High shine, non-sticky, naturally plumping lip gloss enriched with hydrating aloe vera and avocado oil to keep your lips soft and smooth. Grape-seed oil and green tea extract provide essential...

Lip Revival/lip scrub - S002003B002511P000024V002

Gentle lip scrub to cleanse, exfoliate, and condition lips with raw sugar and essential oils. An essential part of any beauty ritual, the Lip Revival Lip Scrub is a natural sugar lip scrub infused...

Liquid Lipstick Duo

Be Seen Weightless Liquid Lipstick provides infinite longwear with matte full coverage color. Cruelty Free, Paraben free formula with conditioning Candelilla and Carnuaba Waxes, Jojoba and Avocado...